Great blog addition from a 202er this morning:
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Hi Katy,
I found this story through the NY Times and it reminded me a lot about today's lecture and the several Mac vs. PC examples we heard today. I thought you might find it interesting how these technologies are becoming representations for entire genres, demographics, styles, etc. and how one writer used them to contrast Obama and Clinton in this article.
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What do you think? Do the styles of the two platforms fit the styles of the two candidates? And then what would John McCain and Mike Huckabee be? We've talked about branding in marketing. How are the candidates brands faring in your opinion?
Monday, February 11, 2008
What's Your Candidate?
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2 comments:
the link is jacked up. can you fix it? thanks!
Here's the link to the story: http://www.nytimes.com/2008/02/04/technology/04link.html?_r=1&scp=1&sq=obama+mac&st=nyt&oref=slogin
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