As raw as the events are, I'd like you to think about the Northern Illinois mass shootings and the media implications.
Check out news organizations:
- Chicago Tribune
- Washington Post
- New York Times
- CNN
just to name a few. How are they handling the coverage? What's the level of sensitivity? Of information? Are you getting insights? Or repeats of the same information? How are they handling the questions of mental health? Of victims' stories? What writing has resonated most with you? What images? What things shouldn't have appeared?
Then I want you to look at the strat comm angles. I know this seems odd, but this is a story that was handled by PR people, the university communications staff at NIU. Go to their Web site and look at the information. Did they provide enough info and do it quickly enough? Look at some of the info updates earlier on. I found them interesting because they didn't just update and replace info. Instead, they used strikethrough to show what info had been updated or replaced. Watch the press conferences and examine those interactions. What role did public relations play in this tragedy and was it done ethically and effectively?
Showing posts with label violence. Show all posts
Showing posts with label violence. Show all posts
Friday, February 15, 2008
NIU Shootings
Posted by
Katy Culver
at
4:58 PM
30
comments
Labels: chicago tribune, cnn, crime, new york times, public relations, video, violence, washington post
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