Super Bowl flops

Adweek has a good roundup of famous (infamous?) Super Bowl commercials that failed. Worth watching the links.

Super Bowl Ads and the Blogosphere

Looks like the recession may cutting into chatter about the upcoming Super Bowl ads. Discussions are down, according to Ad Age and others.
What does this mean for these spots? Does it make the massive investment less worth it? How much does this buzz help a brand?